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Wear// The Perfect Fall Look

I adore Fall and everything that comes with it so when I came across  Spring , I knew I had to use them to curate my perfect fall look.  My favorite thing about a fall wardrobe is having a few pieces that mix and match with a lot of basics. I love a good blanket scarf, a well […]

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Wardrobe Redesign

Recently I’ve had a designer dilemma. The question has come up often in various conversations, what is your style? Typically I would skirt around the question, ramble on for a little while and end up at “I have no clue.” It’s not really an acceptable answer for someone who calls themselves a designer. So I’ve […]

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A Quick Hello

Blogging is definitely going to take a back seat these next couple of months because I made a classic rookie mistake and took on too many projects to remain sane. So here is an incredibly quick update for you because I have a commission deadline tonight. I’ll try to fill in the missing parts later…and […]

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A Studio

Here is a long overdue update on the progress I have been making on my collection. I feel like I barely get anything done in a day but sometimes you just have to pause and look back for a second to realize how much really has been accomplished. I added a few lovelies to the […]

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Crop Top and Maxi

I started the next fashionista in my collection. I have definitely been gravitating towards black and white patterns recently. This fashionista is in b&w stripes and the last one was in b&w polka dots… I am really excited with the way she is turning out so far, so fun, relaxed and summer-y feeling. I have worn […]

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Packaging and Donuts

Today I worked on the packaging for special orders of my line. I have always thought the little details of packaging is one of the things that makes small companies so great so I had to come up with something adorable. I decided my colors will be a combination of pink, teal and black and […]

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BEHIND THE brands

ABOUT KATIE

At home near the sea. Ever-focused on beauty and the thrilling art of creation; found in the moments that leave me breathless and in awe. 

I’m Katie, the brand strategist, designer, dreamer, and entrepreneur behind Artful Brands. With a degree in marketing & journalism and a passion for art and design, building brands and telling business' stories... Dreamy typefaces, clean layouts, and soft color palettes are my love language— but more importantly designing strategic brands that book. I believe in creating a life and a business you love, creativity over competition, and designing with equal parts passion and purpose.

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