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Design

Our Design Philosophy

Our Design Philosophy Earlier this year I worked with a strategist to refine the direction for qk with the plan of eventually refreshing my brand and messaging. As a brand designer, I know first hand the value that comes with hiring an outside source to nail down the strategy, values, and copy of the business […]

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Education

The Artful Brand Design Process

Have you ever wondered what it’s like working with a brand designer? The custom design process can be quite involved so today I’m breaking down my Signature Artful Brand Design process step by step so you can get an idea of what the experience is like. From brand strategy to launch and everything in between… […]

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Design

An Honest Look Back at Year 2 As a Full-Time Designer

A few weeks ago I hit the two year mark of designing full-time and I thought it was about time to recap everything from the past year. Year two was filled with all sorts of amazing growth and crazy curveballs (running a business in the middle of a pandemic is no easy feat). Goals for […]

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Education

How to Prepare for an On-Brand Photo Shoot

Brand photography can make or break your brand. As a brand and website designer, I place a high priority on my own brand photography and encourage my clients to do the same. You can have the most beautifully designed website but without strong brand photography, you will not be able to be able to portray […]

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Education

The 10 Tools I Use To Run My Creative Business

Over the past few months of taking my business full-time, I’ve had to streamline my processes as much as possible so that I’m more efficient so that I can spend my precious time on things that are most important to propel my design business forward. After running a creative business for quite some time now, […]

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Uncategorized

So Inspired

c2d0ac14bd48eadacc684e1e27e74549 8d3fcdca9156c8b108d7b0bc5ded57a3 34f7aab18969663e7255194e56bf2a50 48ae5f574c1756d8927952fe70447e87 3b8f3966532a484de7ceec888ef792f7 a23004d6fd43dd2f6be0815c042b0a24 Part of my job is staying inspired and lately the inspiration has been good. I can’t talk about any of the projects I’m working on so I’m going to share my random muses over here. Life is really good and I’m currently living out my dream. What could be […]

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Friday Vibes

bbe3 spring8 6816095515128b485aafd7afa5b74a77 daecb2e6ebd78103630b783bd954c1f6 81f7d8fb21ed100e70aa8dd7f6049e2d 825908d82fa919ed6858de0462884cc8 wt 5 Processed with VSCOcam with t1 preset c1dbfa6e5f0307902bcfa07d9bcc0fe5 2015 Dylan & Ceara LA 396c7611d3e6b920ef704045db604476-1 Happy Friday!! Every little thing is going to be okay. Enjoy your weekend. xo- qk

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Uncategorized

Salted Caramel Hot Chocolate

saltedcaramelhotchocolate As I am typing this, I am making it on the stove. YUM! There is nothing better than taking the time to fully get yourself into the holiday spirit. This year I am decking the halls and fully enjoying all of the Christmas music. (my favorite Pandora station is Celtic Women Holiday. Give it a […]

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BEHIND THE brands

ABOUT KATIE

At home near the sea. Ever-focused on beauty and the thrilling art of creation; found in the moments that leave me breathless and in awe. 

I’m Katie, the brand strategist, designer, dreamer, and entrepreneur behind Artful Brands. With a degree in marketing & journalism and a passion for art and design, building brands and telling business' stories... Dreamy typefaces, clean layouts, and soft color palettes are my love language— but more importantly designing strategic brands that book. I believe in creating a life and a business you love, creativity over competition, and designing with equal parts passion and purpose.

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