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Design

Laura Rae Photography Brand Reveal

I am so excited to reveal a custom brand and Squarespace website design for my incredible Artful Branding client, Little Lion Studio by Laura Rae. Little Lion Studio is a children’s photography studio experience where children are documented while they are encouraged to roam, play, and explore. Each session features a Petite Closet of curated […]

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Design

Megan Welker Photography | Brand & Showit Website Reveal

I am so excited to reveal a custom brand and Showit website for my incredible Artful Branding & Website client, Megan Welker Photography. Megan Welker is a lifestyle and wedding photographer serving clients in Central California and beyond. Her romantic, airy, and authentic photography has been featured in Brides, Style Me Pretty, Martha Stewart Weddings, […]

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Business

2021 Year In Review

By the Numbers Number of proposals sent: 19 Clients Worked With: 13 Websites Designed: 7 Brands Designed: 8 Main Referral Source: Industry/Client Referral BIG Wins •This is a big one and I barely snuck by but I beat my revenue from 2020 and had my best year yet in business while working significantly less than […]

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Design

Little Lion Studio | Custom Brand & Squarespace Website Reveal

I am so excited to reveal a custom brand and Squarespace website design for my incredible Artful Branding client, Little Lion Studio by Laura Rae. Little Lion Studio is a children’s photography studio experience where children are documented while they are encouraged to roam, play, and explore. Each session features a Petite Closet of curated […]

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Education

How to Maximize Your Investment When Working with a Brand Designer with Paige Gibson Homes

As business owners, we all want to make sure we get the most out of the investments we make in our businesses, right? Well, I sat down with my long-time client turned friend, Paige Gibson, to talk about how you can ensure that you are maximizing your investment when working with a brand designer, how […]

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Education

Build a Better Brand: Creating Systems and Processes for Your Business with Brooke Staub

I am often asked by other designers and creatives how I have created and implemented systems and processes in my business and how I was able to hire someone to help me in this area. So, I sat down with Brooke Staub to answer your questions! Brooke is a Virtual Office Manager for entrepreneurs and […]

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Design

Our Design Philosophy

Our Design Philosophy Earlier this year I worked with a strategist to refine the direction for qk with the plan of eventually refreshing my brand and messaging. As a brand designer, I know first hand the value that comes with hiring an outside source to nail down the strategy, values, and copy of the business […]

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BEHIND THE brands

ABOUT KATIE

At home near the sea. Ever-focused on beauty and the thrilling art of creation; found in the moments that leave me breathless and in awe. 

I’m Katie, the brand strategist, designer, dreamer, and entrepreneur behind Artful Brands. With a degree in marketing & journalism and a passion for art and design, building brands and telling business' stories... Dreamy typefaces, clean layouts, and soft color palettes are my love language— but more importantly designing strategic brands that book. I believe in creating a life and a business you love, creativity over competition, and designing with equal parts passion and purpose.

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Photos by laura rae photography & grace k beck

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